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  1. Framing Success

    Unleashing the Power of Brand Photography Imagine a world where your brand doesn’t just speak, it roars.  Creating a compelling brand isn’t simply about designing a logo, telling the world what you do, why you’re the best, and enticing potential customers with an intriguing call to action.  Your brand isn’t…

  2. What Do You Want Your Visual Story to Say About You?

    You’ve decided to invest in a new business headshot. Congratulations! You’ve done your research, chosen the right photographer and read how to put your best foot forward. And assuming your photographer specializes in headshots and business branding photography, they’ll know what questions to ask you to ensure they create images…

  3. You Get One Chance to Make a Great First Impression

    A Wired Magazine article (First Impressions: The Science of Meeting People) refers to research that determined people respond most positively to someone who comes across as trustworthy. It turns out that when we meet someone for the first time, we primarily evaluate two characteristics: trustworthiness and competence.  Other studies have…

  4. Keeping it Real … Authentic

    I provide my clients a list of questions to ponder prior to their photo session. We discuss their thoughts and answers before getting to work in the studio. Understanding what industry they work in, what their job is, where they’ll be using their photos, if they’ve had photos taken before,…

  5. Choosing Your Headshot Photographer

    So, you’ve decided to update your headshot. And although you’re wondering if you’d rather visit your dentist than sit in a studio to have your photo taken, you realize a current headshot is the right thing for you and your business. Besides, at least you don’t have to have it…

  6. Stay Focused on Your Image

    I see a lot of entrepreneurs using the same headshots for three, four years and more. And while it’s amazing you love them so much and they’ve lasted you so long, your competition is keeping their image fresh and updating their photos more often. Why? Your audience, subconsciously or not,…

  7. Picture Perfect: The Power of Photographs to Support Your Brand Identity

    We all know we need to find ways to differentiate ourselves in business but as Nick Hall, a professional brand creator, recently said to me, we not only have to differentiate ourselves, we must also be distinctive. So what makes a business distinctive? Distinctiveness is rarely due to the…

  8. The ROI of a Professional Headshot

    Your professional headshot or business portrait is often the first impression you’ll make on potential clients, collaborators, investors, or employers. An effective photo that shows you at your professional best can open doors and set you up for success. A poor one … well, you don’t get a second chance…
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